Ang Tibay Talaga ng Ang Tibay

Ang Tibay`s Branches in Manila (Map from Dimasalang Kalendaryong Tagalog)

ANG TIBAY. Ang mapaggawa ng mga sinelas, kotso, zapatilya at sapatos na pang BAGONG TAON at Pangmatagalang Panahón. (We make shoes for the new year that will practically last forever!)

ANG TIBAY. Ang iginaganda ng mga sinelas, kotso, zapatilya at sapatos na gawa sa Pagawaáng ito, pagka't mga sunod sa USO at MODA na sadyang pang mahal na Araw. (We have up-to-date styles, look your best on your special days!)

ANG TIBAY. Ang Sinelasan at sapatusan, gumagawa ng mga sinelas, kotso, zapatilya at sapatos na malamig sa paa, lalo na sa ganitong taginit. (We make shoes that are cool on the feet specially in this heat!)

ANG TIBAY. Ang mga sinelas, kotso, zapatilya at sapatos sa pagawaang ito, ay siyang mainam na pang Antipolo, pagka't magagara, panbundok at panlaban sa lupang malagkit. (We make shoes that are best for going up Antipolo - stylish, mountain-bred, built for muddy terrain!)

ANG TIBAY. Ang unang Sinelasan at Sapatusang pinarisan ng iba sa nagkukumpuni kung nasira ang kanyang mga yari, na walang bayad kailan ma't maaaring kumpunihin pa. (As long as your shoes are still repairable, we'll mend them for free!)

Emilio Aguinaldo's Ang Tibay Shoes on display at Kawit Cavite

ANG TIBAY. Ang tanging Sinelasan at Sapatusan na naglilinkod at dumadayo sa bahay ng nagpapagawa, (sa Maynila lamang) kailan ma't tawagin sa telepono ó sa sulat upang sukatan ang kanilang mga paa. (We measure your shoe-size right in your living room!)

ANG TIBAY. Magpahanda na kayo ng inyong sinelas, kotso, sapatilya sapatos ó botitos na pamasko na makakabagay ng bago ninyong terno ó trahe. (We make shoes that will best match your wardrobe!)

This series of ANG TIBAY ads appeared in Honorio Lopez' Dimasalang Kalendariong Tagalog in 1922. Sorry for the translations, sometimes I get a bit carried away.

Footwear and the Church

"Houag bobonotin ang paa sa chapin, sapagca,t, isang casalaulaan. At sa iyo, Feliza, ang huli cong bilin, ay houag mong bobonotin sa simbahan at saan man ang paa sa chinelas, at pagpilitan mong matacpan nang saya, sapagca,t, ga nacamumuhi sa malinis na mata ang ipaquita." (Do not pull your foot out of your slipper because it isn't proper. And to you Feliza, I remind for the last time, do not pull your foot out of your slippers inside the church or anywhere for that matter. Also try to make sure that your slippers remain hidden under your skirt, people might find that improper as well)

"Ang lalaqui o babaye na cun lumalacad sa simbahan, ay di nagdarahan, ang tulin ay di hamac at cun nagchichinelas ay sumasagadsad, bucod sa masamang tingnan, nacalilibang sa nagdarasal na tauo, nacapagbibigay galit at di malayo macayurac sa nan~galuluhod, ay nagpapahayag na uala sa caniyang caloob ang pagpasoc sa bahay nang Dios."(men and women who doesn't walk properly when they are inside the church - walks fast and makes this scraping noise with their slippers, distracts people who are praying. Not only do people find them irritating, they also give one the impression that they don't respect the house of God)

an excerpt from "PAG SUSULATAN NG DALAWANG BINIBINI NA SI URBANA AT FELIZA NA NAGTUTURO NG MABUTING KAUGALIAN" by Presbitero D. Modesto De Castro, 1902

"For clothing a man requires yearly--four rough shirts of guinara, costing from one to two reals; three or four pairs of trousers, at one to two and a half reals; two kerchiefs for the head, at one and a half real (hats are not worn on the south and west coasts), and for the church festivals generally one pair of shoes, seven reals; one fine shirt, a dollar or more; and fine pantaloons, at four reals. A woman requires--four to six camisas of guinara, at one real; two to three sayas of guinara, at three to four reals,and one or two sayas of European printed cotton, at five meals; two head-kerchiefs at one and a half to two reals; and one or two pairs of slippers (chinelas) to go to mass in, at two reals and upwards."

taken from "The Former Philippines thru Foreign eyes" by Fedor Jagor et at, 1816-1902